Brand Site for a Precious Metals Trader
A fast, credible web presence for a bullion and precious metals business
What they needed
Trading businesses live on trust. A prospective counterparty forms a judgement about whether an organisation is credible and established within seconds of arriving, and in a sector where the alternative is often a dated template or a single-page brochure, presentation carries real commercial weight. The site also had to load quickly and reliably on mobile connections, since much of the audience checks rates on a phone.
What we built
We built a small, deliberately restrained brand site: a clear articulation of the business and its services, a dedicated metal rates section, and contact routes that make it easy to start a conversation. Rather than run a CMS and a database for eight pages, we statically exported the whole site, so each page is a flat HTML file served directly by nginx with no server rendering and nothing to fall over. It ships as an installable progressive web app with a full icon set, and integrates with the client's existing Zoho tooling for email.